Case Study: Vision Critical®

The Customer Revolution

We conceptualised, designed and developed an interactive mini site that informs, prepares and compares the user to metrics for engagement with elements of the peer to peer digital economy.

Vision Critical® provides a cloud-based customer intelligence platform that allows companies to build engaged, secure communities of customers, we worked with them to create a touch point website to deliver one of their most important message: The Rise of the Collaborative Economy.

The site uses parallax elements and vertical and horizontal scrolling pathways to create a tactile narrative for the user. Infographic elements highlight the key messages and draws you in to an interactive Q&A that creates a virtual score-card, measuring your level of engagement with the evolved peer-to-peer digital economy that is peppered with visual representations.

Will you survive The Rise of the Customer Revolution?!